Selling leisure and household goods, by 1961 S&U Plc, trading as loansathome4u, had grown nationwide and had gained its present listing on the London Stock Exchange. In 1975 we added cash loans to our well established hire purchase and household goods offers. In 1999, we launched Advantage Finance to provide customers with access to finance for their own cars.
These businesses are the bedrock of S&U's success today.
Everything we do is geared towards our personal relationship with each of our 120,000 customers. Many have had credit difficulties in the past and our close 'relationship lending' and weekly home visits, smooth the way to happy customers and lifelong loyalty.
To provide you, our customer, with Britain's best home credit and motor finance service.